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A few months ago I received an email from my investment company advising me of changes that impact the funds I invest in. I’m used to these invariably disappointing emails – sorry but your rent is going up, sorry but your subscription payment has increased, sorry but your interest rate has been lowered, etc. This…
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Red Bull hit the European market in 1994 and now sells over 12 billion cans per year. It has 94% global brand awareness and has paved the way for the thriving international energy drink market we experience today. Red Bull’s story began in 1982 when soon-to-be CEO Dietrich Mateschitz landed in Bangkok in search of…
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Now that we’re at the point many of us rely on AI for daily human-like interaction, life coaching and advice, it occurred to me that an unintended positive consequence of this may be that AI could eventually make us nicer. When we interact with each other online, we seem not to be able to resist…
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Over the last few years I’ve spent a lot of time wondering what I’m missing about return to office mandates. What study are senior leaders absorbing that perhaps isn’t publicly available, what hidden metric are we optimising for that requires a particular level of insight I don’t yet possess, what possible benefit could there be…
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There’s a lot of alarmism going on at the moment about the potential for AI to change the internet forever, but what if that’s a good thing? What if our utopian vision for this incredible service was corrupted long ago and AI was used to rebuild it in a way more aligned with the original…
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It’s annual review season and I received my usual slightly puzzling feedback that I work too hard and care too much. Only this time, something finally shifted when I had ChatGPT analyse my review and recommend this year’s personal development goals. Instead of the ‘try to slow down’, ‘don’t take on too much’, ‘it isn’t…
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Listening to Hardfork recently, the team were discussing the rise and implications for AI generated music that we now see on platforms like Spotify. The argument was that this is not only another avenue of lost jobs to automation, but also signals a decline in music quality, artistry and integrity. Popular ambient playlists like those…
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A couple of weekends ago I was with a group of friends and one mentioned they were currently reading ‘Bullshit Jobs’ by David Graeber. I said it sounded great and his reply was: “Careful Becca, you’re a middle manager, you’ll probably realise you, like me, have a bullshit job.” I was willing to take the…
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I’ve been off with a stomach bug this week and after five days I still can’t eat anything. Now in a 9000 calorie deficit and having dropped 7kgs, I keep thinking how I really just need someone to hand me things when it’s too hard to get up. That made me wonder, isn’t there an…
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I’m now almost three weeks into a new role with the app team and today took part in my first app hackathon. At first I was slightly alarmed that we were all going to be taking a day out of delivery with an important deadline on the horizon, but I thoroughly enjoyed the day and…
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Digital Becca 